11/04/2017

When running an ecommerce business the months fly by, especially when you consider we are already well into Q2. However when it comes to planning for your busy Christmas period, it’s definitely a case of fail to prepare, prepare to fail. 1. Make a note of your key dates Do you know the exact date and time your last Christmas sales kicked in? If so, was this …

10/04/2017

To help you avoid any loss of earnings or access to your digital platforms, we take a look at 5 helpful ways to keep your ecommerce business secure. 1. Regularly update all your passwords Even though it’s a chore and will require some cryptic note taking, you should regularly update all your system and dashboard passwords. Plus you should ideally have a different password for each platform …

07/04/2017

Firstly, in order to take your ecommerce business to the next level, you need to decide what next level actually means to you. It could be moving your base of operations from your home to a commercial premises, taking on extra staff or even looking to exit. So with those scenarios in mind, lets take a look at a few ways you could take your ecommerce business …

28/02/2017

They say everyone’s a critic and in this digital age the phrase has never seemed more true. So within this blog we are going to look at what drives a customer to submit feedback and what you can do to turn it into an online testimonial. 1.  Research what customers really think about your e-commerce business. Just because you think you are doing an amazing job, does …

27/02/2017

No one is perfect, especially your competition. So in this blog we take a look at the ways you can capitalise on how your competitors behave online. 1.  Make a list of your direct competitors and do a little digging. If you haven’t done so already, check their e-commerce site, sign up to their email newsletters and monitor their social media channels. By knowing how they engage …

26/02/2017

Traditional offline marketing activities are notoriously difficult to track in respect of return on investment, however that doesn’t mean you shouldn’t do anything to promote your e-commerce business offline. In this blog we look at ways to create word of mouth opportunities and develop relationships which will promote your e-commerce business within the wider local community. 1.  Have you considered helping a local charity? A local charity …