E-Commerce Calendar September – December 2016

03/11/2019

Marketing emails are a great way to spread awareness of your brand because they appear right in your recipient’s inbox and push notifications. It’s getting your prospects to open their emails and then click through to your landing page, that is the struggle. To help with that struggle for engagement, here are some common email marketing mistakes that you should avoid. Poor preview text A successful email …

12/10/2017

Even in this digital age people still buy people, as a result consumers want to feel a human connection when shopping online. Therefore in this blog we look at how you can accelerate your sales by creating persuasive product description pages. “Over 95% of our purchasing decisions occur in the subconscious mind” Professor Gerald Zaltman Harvard Business Use sensory words within your product descriptions Sensory words will …

11/11/2016

A good customer loyalty program can really make or break your brand. Consumers who have had negative experiences with loyalty schemes will tend to avoid the entire brand in the future, so creating a program consumers love will not only benefit your brand, but build a loyal customer base. Follow these simple tips to help get you started. Simplicity is Key It may seem like an obvious …

01/06/2024

In the fast-paced world of e-commerce, TikTok has emerged as a game-changer, offering businesses unprecedented opportunities to reach new audiences and drive sales. With TikTok’s explosive growth, savvy merchants are harnessing its power to establish TikTok Shops and tap into its vast user base. However, to truly capitalise on this platform, businesses must integrate efficient fulfilment services seamlessly into their TikTok strategy. Let’s delve into the world …