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Our blog is here to keep you up-to-date on all things Ogden Fulfilment, including the history of our company and any upcoming offers or events.

How to optimise your checkout process

checkout

In order to try and increase sales, many businesses like to focus on making their front pages look attractive or on tweaking their product descriptions to perfection until sales rise. Despite trying time and time again to optimise for conversions, they find it’s just not working. They may even be losing customers. One thing they […]

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Marketing to Generation Z

generation z on mobiles

It’s the year 2020. The generation following the millennials is now starting to enter the workforce and will soon have buying power. Depending on what you sell, this generation could very quickly become an audience that’s interested in what your business has to offer. It’s time to meet Generation Z. Know Your Audience Who are […]

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Making your store more authentic and transparent

transparent store

There are a large number of factors that affect whether a customer buys from your e-commerce store or not. One of these factors is the perceived authenticity and transparency of your website and, therefore, your business. Authenticity and transparency build trust. And trust is an important part of securing a sale. As an e-commerce business, […]

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Ways to Win Back Abandoned Shopping Carts

abandoned cart

So close, yet so far: abandoned shopping carts are bound to happen and they can happen to any business. Customers can be so close to making a purchase and then leave – it’s devastating and you’ll wonder why this happens. Sometimes it’s beyond your control – maybe there was something more important that needed their […]

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How to Ace Your FAQs page

question mark

FAQs stands for Frequently Asked Questions and the purpose is simple – they’re intended to quickly answer common questions from existing or potential customers about your product or services, saving you and your customer time and effort. FAQ pages are important parts of any business website, especially for e-commerce sites. Imagine if everyone who wanted […]

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