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01/04/2021
How to Make Your Brand More Personable
If you’ve got a small e-commerce business and you’re looking to grow, one of the best things you can do is be more personable. A pleasing appearance can enhance the perception of your brand, making it more relatable and attractive to customers. This can be hard to do over the internet, as unlike a brick and mortar store, you don’t interact with your customers personally. Letting customers …
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03/03/2021
Will a Chat Bot Improve Your Customer Experience?
Chat bots are an automated program designed to simulate a conversation with your customers and potential buyers. Today, they’re able to offer a wide range of solutions to customers including: Answering frequently asked questions Providing product information and recommendations Checking stock Assisting with purchases and updating order status Narrowing down queries before a human joins the conversation Processing returns and exchanges Collecting customer data and feedback …
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02/03/2021
How to Use Social Media Influencers in Your Ecommerce Strategy
A great way to grow your reach when marketing your ecommerce store is through collaboration on social media. Social media influencers have been able to make a living through partnerships with brands and this doesn’t seem to be stopping anytime soon. We’re going to tell you what you need to know about social media influencers and how you can approach them to incorporate them into your strategy. …
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01/03/2021
Things to Consider When Approaching a New Supplier
When setting up an ecommerce store or introducing a new product range, you may need to partner with a new supplier, especially if you don’t manufacture the products yourself or you acquire parts from multiple suppliers before combining them together into a unique product. Before you go ahead and choose a supplier, there are several things you want to check or ask. What can the supplier do …
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03/02/2021
Why Dropshipping is a Bad Idea
Some ecommerce business owners boast that dropshipping is the way to get rich fast. They claim to make thousands, if not hundreds of thousands, in profit each year. However, this is not the case for the majority of dropshippers and normally it’s the customer who suffers. In this article, we’re going to explain why dropshipping is a bad idea and how it’s not the easy get-rich-quick scheme …
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02/02/2021
Why 2021 will be the year of Ecommerce
2020 was the year we learned to adapt to life without the high street. Covid-19 meant that for months we were unable to visit our favourite shops and when we were, we weren’t sure whether they’d have to close again. We’ve spent a lot of time without visiting stores in person and many people and businesses had to adapt over the turbulent year. In 2020, ecommerce was …
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