12/10/2017

Even in this digital age people still buy people, as a result consumers want to feel a human connection when shopping online. Therefore in this blog we look at how you can accelerate your sales by creating persuasive product description pages. “Over 95% of our purchasing decisions occur in the subconscious mind” Professor Gerald Zaltman Harvard Business Use sensory words within your product descriptions Sensory words will …

11/10/2017

If Christmas and the festive period is historically one of your most (if not the most) lucrative times of year, then it’s crucial your online business stands out from the ecommerce crowd. So to help you deliver a very merry shopping experience, here’s our 5 top tips for creating a festive customer journey. 1. Assess your stock levels This might sound obvious but you don’t want to …

09/10/2017

If you’re an ecommerce business owner looking to reduce shopping cart abandonment, in this blog we look at 3 straight forward ways you can encourage shoppers to complete their online purchase. 1. Clearly display internet security badges If a potential customer has not purchased anything from your online store before, they need to know your ecommerce business is genuine. Therefore one simple way you can create a …

20/09/2017

If you have a genuine love of fashion, launching your online clothing store is a great way to become your own boss. However when it comes to providing your customers with a seamless and secure shopping experience, which ecommerce platform do you choose? To help you make your decision, let’s take a look at our top 5 ecommerce platforms for your online fashion store. 1. Shopify Shopify …

18/09/2017

With warm and friendly live chat you can help drive conversion by engaging with potential customers in real time while they browse your ecommerce website. However it’s also worth noting, if live chat is not used appropriately it can have the opposite effect on an ecommerce site’s conversion rate. Therefore in this blog we take a look at the best time to reach out to a website …

15/09/2017

In this specially themed blog, we take look at cost effective ways to drive more traffic to your pet supplies website. Get social with Facebook Animal images are really well received on social media, therefore by creating a Facebook business page for your pet supplies business, you will then be able to post cute or cheeky animal images with a snappy pet supplies marketing message and a …