03/07/2019

Customer data is a serious yet insightful topic for online businesses. On the one hand, it provides huge benefits such as better data analysis and real-time decision making which leads to improved customer retention and experiences. On the other, it may raise questions about privacy, security and new legislation. Here’s our guide to some useful (and acceptable) ways to use customer information. Page statistics Sometimes you don’t …

02/07/2019

Is your web content failing to grab the reader’s attention? Do you have reason to believe that conversion rates are being affected by poor sales copy and bad content marketing? We have a few quick copywriting techniques that can help you to remedy your call to action and webpage copy efforts. 1. Understanding your target audience First thing’s first, before you start you need to have an …

01/07/2019

Customers are the most important part of your business and every good business should strive to make their customers happy. They’re what makes your business grow and thrive. Take a look at our guide below to help you improve your online business’ customer service. Remember: Happy customers means a happy business! Providing contact information The initial step in being able to provide excellent customer service is being …

03/06/2019

Writing posts for your E-commerce website is a great way to provide value to your potential customers. It gives them something for free and also shows that you are the best company to do business with in the growing e-commerce industry. E-commerce blogs not only provide valuable insights and marketing tips but also serve as effective platforms for increasing customer engagement and driving sales through informative content …

02/06/2019

In this blog post, we’re going back to the basics. Maybe you’re thinking about starting an e-commerce business or evolving your brick and mortar store into online shop. Here is our mini-guide to a few of the must-have features in your e-commerce website design.  Shopping cart First and foremost, in order for customers to be able to purchase your products or services online, you need to have …

01/06/2019

Staying ahead of the game is one of the ways to make sure your E-commerce website offers the best customer experience possible and that your website is the one that everyone’s talking about. In this blog post, we reveal some of the most popular and useful trends of 2019, that will improve your customer’s shopping experience. Personalisation As technology advances it becomes easier and easier to tailor …