03/02/2023

With supplies and overhead costs on the up, you may wonder if it is time to put up your prices. But can you afford to? The recent rising cost of living has caused us all to look at our outgoings. Money is tight and customers, as well as businesses, are looking to save money. So will an increase in costs mean a loss in business? Here we …

02/02/2023

As a business owner, creating a consistent online brand is essential in today’s digital world. With the right strategies and tools, you can create an effective digital presence that will help you stand out from the competition. In this article, we’ll discuss how to create a consistent online brand that will help you gain more visibility and credibility. Establish a Consistent Brand Image The first step in …

01/02/2023

Having a clear understanding of your target audience is essential for any successful marketing campaign. Knowing who you are trying to reach and what they need from your product or service is key to developing effective strategies that will engage the right people. With this knowledge, you can create content that speaks directly to them and resonates with their interests and needs. Speaking Your Customers’ Language When …

05/01/2023

Think about the last time you visited a website and left without taking action. Chances are, it wasn’t because the product or service wasn’t relevant to you—it was likely due to the website itself. Poor design, difficult navigation, or unappealing content can instantly turn visitors away. In today’s competitive environment, having a well-designed business website isn’t just optional—it’s a necessity. Fortunately, building a better website doesn’t have …

04/01/2023

Do you have an E-commerce business? If so, then you know how important it is to have great product photos. After all, your customers can’t touch or feel the products they’re buying online, so it’s up to your photos to give them a sense of what they’re getting. Taking great e-commerce photos doesn’t have to be difficult, though. With a few tips and tricks, you can get …

03/01/2023

If your 2022 business plans have gone according to plan, you’ve hopefully seen growth in your business and no doubt increased costs in packaging. Though you may feel like you’ve seen enough packaging in December to put you off thinking about it for many months, now is the time to look at it and see if any improvements can be made, or costs cut. There are many …