5 Tips On Creating A Seamless Mobile Experience

1. Understand what your customers want from your mobile ecommerce site

To get the best from your mobile site, you first need to work out why customers access your ecommerce site via their mobile in the first place. Maybe it’s to research pricing, make a purchase or leave a review. What ever the reason maybe, remember on the road to conversion, mobile ecommerce is only part of the journey.

2. Make all your content mobile friendly

Your mobile ecommerce site should not only be mobile friendly but also finger friendly. The font size should be easy to read without having to zoom in, plus the buttons easy to navigate without making the wrong selection. Also any information shown on screen shouldn’t look too cluttered or ’call to action’ heavy.

3. Mobile has become a relationship not a channel

As we rely more and more on our mobile devices, it’s no surprise we feel lost without them. Therefore any content or product information featured on your ecommerce site should not only reflect your businesses’ brand vales, but be considered a trusted resource by your potential customers. This will not only help with conversion, but encourage customer’s to recommend your ecommerce site to their friends and family.

4.In respect of images think quality over quantity

High quality, appropriately sized images will not only look good on a smaller screen, but also make your mobile ecommerce site look professional and a bona fide business. As a result any potential customer won’t question the legitimacy of your business or be put off by fuzzy product images

5. Let your mobile ecommerce customers lead the way

Even when it comes to using your mobile ecommerce site, the customer is always right. Therefore take any feedback regarding your mobile site with grace, and see if you can adopt any recommended changes. You never know, the guidance you receive may change the way all your potential and existing customers use your mobile ecommerce site and lead to an increase in conversion.

So there you have, when it comes to creating a seamless mobile ecommerce experience, your customer’s relationship with their mobile device should be at the heart of everything you.

01/04/2019

How You Can Prepare Now to Take Time Off from Your Business This Summer

Taking time off from your business in the summer can sometimes seem daunting or counter-productive. Why take a break from the business if things are going so swimmingly? Or on the other hand, why leave your business for a week or two when things really need some TLC? At the end of the day, we are only human! Everyone needs to take time off to recharge their …
Read post
01/11/2021

How to Acquire New Customers

A business simply wouldn’t survive without its customers. Customers are the foundation of any company, big or small, and just as important as it is to retain these people, it is of the essence to acquire new ones. This post will focus on how to bring new customers to your business, with some valuable insights about how to keep them. 6 Best Ways to Acquire New Customers …
Read post
03/01/2022

5 Things You Wish You Knew Before Starting Your Ecommerce Business

When the UK government forced nonessential retail shops to close during the lockdowns of 2020/2021, those who wanted to purchase anything other than groceries or medications had to turn to online retailers. This led to a boom in online sales, with ecommerce sales reaching a share of almost 33% of all UK retail sales for this period. With so many people facing furlough, reduced income, and even …
Read post
02/07/2018

4 tips on how to encourage customers to return to your Ecommerce store

Whether you have recently launched your Ecommerce website or have been running one for years. You want to do everything you can to win sales, however, it’s important not to focus all your efforts on attracting new customers. In this blog, we look at the importance of repeat customers and how you can encourage them to buy again from your Ecommerce store. Email your customers If you …
Read post