Call us Today: 0330 058 5621

Email Us

Choosing the Best E-Commerce Platform for your Business

Odgen Fulfilment - Leading UK Fulfilment Centre

01/09/2016 | Share:

When choosing an E-Commerce platform for your business, there is no hard-and-fast rule that you can apply to help you make your decision. There are hundreds of platforms out there, each with their own features that may or may not meet your criteria or goals.

Before choosing your platform, be sure to look into all the key categories for each platform option – pricing, features, customer support, ease of use and what the platform is best suited for. By carrying out this simple research task you can eliminate any platforms that aren’t going to meet your business needs.

Pricing

Choosing a pricing plan that meets your criteria is a big thing to consider, as some platforms take stock size into consideration. If you’re selling a physical product, make sure you research the delivery options extensively.

Once you’ve whittled the options down, it is a good idea to try out a few of the most popular ones to get a feel for them and see how well you get along. Do you like the layout? Is the site easy to use from a buyer’s perspective? Do the delivery options meet your needs? What are the payment options? These are all important questions to consider.

Tech Savvy

If you’re not that great with technology, then you’ll need to choose a site that has themes in place to enable you to create an online store with ease. If you’re a bit more au fait with technology then you may want to consider a bit more of a challenge with a platform that allows you to develop and install plugins and design your own themes.

What Happens Next?

Once you’ve chosen the platform, you then need to consider the parts that come after the sale – processing the orders, shipping, returns and exchanges. If your sales are high, it may be worth considering a fulfilment company to manage all these aspects and take the stress away from you.

The top three platforms out there at the moment are Shopify, WooCommerce and Magento. Each with their own benefits, features and pricing structures.

More from Uncategorized

  • How to Create a Shipping Policy For Your Ecommerce Store

    01/02/2022

    How to Create a Shipping Policy For Your Ecommerce Store

    Any experienced online business owner will know the value of having a well-thought-out shipping policy. But, not everyone knows how to create one. This post will look at the importance of a shipping policy for an ecommerce store, what the policy should entail, and how to create one that can be adjusted and updated as your circumstances and operations change. The Importance of a Shipping Policy Online …

    Read post
  • Fueling E-commerce Growth: The Fulfilment Partner Advantage

    01/02/2024

    Fueling E-commerce Growth: The Fulfilment Partner Advantage

    In the thriving world of e-commerce, the fulfilment process plays a critical role in delivering customer satisfaction. Understanding the significance of fulfilment partnerships and how they contribute to the success of e-commerce businesses is crucial. Fulfilment partnerships, also known as e-commerce fulfilment partnerships, are tailored collaborations between companies and fulfilment services. These strategic alliances are designed to enhance customer satisfaction, streamline the fulfilment process, and create reliable …

    Read post
  • How to Build an Email List That Grows Your Business

    02/05/2021

    How to Build an Email List That Grows Your Business

    Email marketing remains an effective marketing tool and delivers a strong ROI for all types of business, including ecommerce. One of the big challenges businesses face, however, is how to build a meaningful list that can then be used for a range of marketing activity. Why is email marketing so important for ecommerce? Any way that you can directly reach your customers and market to them personally …

    Read post
  • How to Retain your Online Customers in Difficult Times

    02/09/2022

    How to Retain your Online Customers in Difficult Times

    Keeping your online customers has never been more important than it is today. In these difficult times, it is essential to find ways to keep your customers coming back. With less money in their pockets customers often cut back on their spending, and only spend with trusted businesses, so knowing how to keep your customers happy and returning to your online store is vital for weathering the …

    Read post

Categories